An ode to laid back beach life, easy living and four season adventures.  Inspired by effortless California surfer girl style, West Coast beach culture and our love for all things vintage California.

At Pure Salt, we live deeply rooted in our personal aesthetic and experiences, and use them as a road map to curate beautiful collections of trendy women’s clothing with a casual bohemian and vintage vibe. 

Shop a wide range of products from women's clothing (think: cozy basics, crop tops, layering pieces, knitwear, retro graphic tee’s, sweatshirts, lounge wear, intimates, and more) to handmade minimalist jewelry, beauty & wellness products, and homewares.

A brand dedicated to slow intentional living.

Shop online | Local Pickup in Kelowna, BC.